Privacy Policy
Last Updated: August 21, 2026
Introduction
At E HealthCare Options INC (“E HealthCare Options,” “we,” “us,” or “our”), your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, retain, and protect your personal information when you visit or use our website, services, applications, and related communications.
We are authorized to collect personal information (“PI”) from you as permitted or required by applicable federal and state laws and applicable Centers for Medicare & Medicaid Services (“CMS”) requirements. Certain PI may be mandatory for purposes of applying for health coverage, determining eligibility, obtaining financial assistance, or completing enrollment. If you choose not to provide information that is required for a particular application or process, your application may be denied or we may be unable to provide the requested service.
PI we collect may be used to create and manage your account, communicate with you, assist you in applying for financial assistance, determine eligibility, facilitate enrollment in a Marketplace qualified health plan (“QHP”), and provide other services you request.
If you choose to provide PI, we may share the information with CMS. Information submitted in connection with Marketplace applications may be maintained in a federal System of Records and may be shared with other related entities as permitted or required by applicable law and CMS requirements.
1. Scope of This Privacy Policy
This Privacy Policy applies to personal information collected through:
- Our website, www.ehealthcareoptions.com, and other websites operated by us where this Privacy Policy is posted.
- Any mobile applications provided by us.
- Products, services, and functionalities offered through our websites and applications.
- Phone calls, emails, text messages, and other communications with our representatives.
- Information submitted through qualification forms, quote requests, applications, and other forms.
Our services may contain links to external websites or services that are not operated or controlled by us. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party websites you visit.
2. About E HealthCare Options INC
E HealthCare Options INC is a health insurance platform that connects consumers seeking health insurance with licensed insurance agents and other Service Providers.
Through our website and services, consumers may explore and compare available medical, life, dental, and vision insurance products; obtain information about health insurance and the Affordable Care Act; request health insurance quotes or information; receive assistance with Marketplace health insurance options; apply for financial assistance where applicable; connect with licensed insurance agents in their area; and receive assistance with health insurance applications and enrollment.
3. Information We Collect
We collect information that you provide directly to us when you register for an account, request an insurance quote, complete a qualification form, prepare or submit a health insurance application, contact us, or otherwise interact with our services.
A. Identity Information
Depending on the service or application, we may collect full name (first, middle, and last names); date of birth; Social Security number; spouse or household-member information; and information necessary for identity verification.
B. Biographical Information
We may collect marital status, gender, education level, military service history, and other information relevant to eligibility or available programs.
C. Contact Information
We may collect mailing address, billing address, email address, mobile telephone number, home telephone number, work telephone number, and other contact information you provide.
D. Driver Information
For products or services where applicable, we may collect driver’s license information and driving record information.
E. Financial Information
Depending on the product or application, we may collect payment card information, bank account information, premium and payment information, and credit information, where permitted and with applicable authorization.
F. Sensitive Information
Depending on the insurance product or service, we may collect sensitive information such as health and medical information, disability information, age, race or ethnicity, and other protected classification information where required by law or provided with appropriate authorization.
4. Technical Information
When you interact with our digital properties, we may automatically collect technical and usage information, including device information (device type, operating system and version, browser type and version, IP address); usage information (pages viewed, links clicked, referring pages, date and time of visits, website usage patterns, log information, cookies and similar tracking technologies); and location information (where permitted and appropriately authorized, approximate or precise location through IP addresses, GPS, or other location technologies).
5. Information From Third Parties
Where permitted by law, we may receive information from third parties, including CMS and other government entities, insurance carriers, licensed agents and brokers, Service Providers, credit bureaus and reporting agencies, data providers, public records and government databases, social media platforms, and other entities at your direction or with your authorization.
6. How We Use Your Information
We may use PI for the following purposes:
Marketplace and Insurance Services
Processing health insurance applications; providing or obtaining insurance quotes; facilitating eligibility determinations; assisting with financial assistance applications; facilitating enrollment in Marketplace qualified health plans; assisting with policy issuance and related services; connecting consumers with licensed agents and Service Providers; and responding to requests for information.
Account and Customer Service
Creating and managing accounts; communicating with you about your account; responding to inquiries; providing customer support; processing requests and transactions; and improving customer service.
Marketing and Communications
Where permitted by law and consistent with your choices and consent, we may send promotional materials, information about products and services, information about events or offers, requests for feedback or survey responses, and newsletters and other communications you have requested or subscribed to.
Security and Legal Compliance
Preventing and detecting fraud; protecting our systems and services; investigating security incidents; complying with applicable laws and regulations; responding to lawful requests from governmental authorities; enforcing our agreements; and protecting our rights and property.
7. CMS-Related Personal Information
We will use and retain CMS-related PI as necessary to provide our services and as required or permitted by applicable CMS requirements.
Certain categories of PI may be retained for periods required by CMS guidelines or applicable law, including periods of up to 10 years where applicable.
Certain sensitive information may be used or disclosed to a service provider or contractor for purposes permitted under applicable CMS requirements.
You may have the right to limit the use or disclosure of certain sensitive PI as provided by applicable law and CMS requirements.
8. How We Share Your Information
CMS and Government Entities
We may share PI with CMS to determine eligibility and facilitate enrollment in health insurance plans available through the federal Marketplace. Information provided for financial assistance or Marketplace enrollment may be maintained in a federal System of Records and may be shared with related entities as permitted or required by applicable law.
Licensed Agents and Brokers
We may share information with licensed insurance agents and brokers to facilitate your insurance application, provide insurance options, communicate with you, and assist with enrollment.
Insurance Carriers
We may share information with insurance carriers offering products you have requested or for purposes of processing applications, determining eligibility, underwriting, issuing policies, or servicing coverage.
Service Providers
We may share information with third-party vendors and Service Providers that perform services on our behalf, including payment processing, data analysis, analytics, fraud prevention, communications, technology services, hosting, customer support, security, and data verification. These Service Providers may access PI only as necessary to perform services on our behalf and are subject to applicable contractual or legal obligations.
Affiliates
Where permitted by applicable law, we may share information with entities under common ownership for operational and service-related purposes.
Legal and Regulatory Disclosures
We may disclose information when necessary to comply with laws and regulations; respond to subpoenas, court orders, or other legal processes; respond to governmental or regulatory requests; prevent fraud or unlawful activity; and protect our rights, property, users, or others.
Business Transfers
If E HealthCare Options INC is involved in a merger, acquisition, restructuring, financing, sale of assets, or similar transaction, PI may be transferred as part of that transaction, subject to applicable law.
9. Mobile Information and SMS/Text Messaging Data
No mobile information will be sold, rented, or shared with third parties or affiliates for their own marketing or promotional purposes.
Mobile telephone numbers, SMS/text messaging opt-in data, SMS consent records, and messaging preferences will not be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes.
This restriction does not prevent E HealthCare Options INC from sharing information with Service Providers that assist us in operating our messaging program, providing communications at your request, or performing services on our behalf, provided those Service Providers are subject to appropriate contractual or legal obligations.
Your SMS consent is specific to the messaging program for which you provided consent and does not constitute consent to receive marketing messages from unrelated third parties.
10. SMS/Text Messaging
If you separately consent to receive SMS/text messages, E HealthCare Options INC may send messages relating to your request for health insurance information, Marketplace plan information, eligibility assistance, financial assistance, enrollment assistance, insurance quotes, appointments, customer service, or other services or communications covered by your consent.
Message frequency varies.
Message and data rates may apply.
You may opt out of SMS communications at any time by replying STOP.
For assistance, reply HELP or contact us at:
- Phone: 888-835-5118
- Email: contact@ehealthcareoptions.com
After you opt out, you may receive a confirmation message. You will not receive additional messages through the applicable messaging program unless you provide new consent.
Carriers are not liable for delayed or undelivered messages.
11. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance website functionality, remember preferences, analyze website traffic, understand how our services are used, measure marketing campaigns, personalize content and advertising, and support security and fraud prevention.
You may modify your browser settings to decline cookies or notify you when cookies are being sent. Certain third-party services may provide additional mechanisms for opting out of interest-based advertising.
12. Data Security
We maintain technical, administrative, and physical safeguards designed to protect personal information. These measures may include encryption and SSL technology, access controls, firewalls, intrusion detection, system monitoring, security assessments, employee training, and physical security measures.
Despite these safeguards, no method of transmitting or storing information electronically is completely secure. We cannot guarantee absolute security.
13. Data Breach Response
If we become aware of a security incident involving personal information, we will take reasonable steps to contain and mitigate the incident, investigate the circumstances, protect affected systems, notify affected individuals where required by applicable law, and cooperate with applicable regulatory authorities where required.
14. Data Retention
We retain personal information for as long as reasonably necessary to provide our services, process applications and requests, maintain accounts, facilitate insurance enrollment, comply with CMS requirements, meet legal, regulatory, accounting, or reporting requirements, resolve disputes, and enforce our agreements.
Certain CMS-related information may be retained for periods required by applicable CMS guidelines, including 10 years where applicable.
Once information is no longer required, we may delete, anonymize, or otherwise securely dispose of it in accordance with applicable law and our retention practices.
15. Your Rights and Choices
You may request that we limit the collection, creation, disclosure, access, maintenance, storage, and use of PI solely for purposes authorized under applicable CMS requirements, including assisting you in applying for health insurance, obtaining an eligibility determination, facilitating payment of an initial premium, updating or canceling enrollment, and performing other authorized functions under applicable agreements with CMS. To request such a limitation, contact us at contact@ehealthcareoptions.com or 888-835-5118.
Depending on applicable law, you may also have rights to access your personal information; correct inaccurate information; request deletion of certain information; restrict certain processing; object to certain processing; request data portability; withdraw consent where applicable; and opt out of promotional communications.
You may opt out of promotional emails by using the unsubscribe link in the applicable email or by contacting us. You may opt out of SMS communications by replying STOP to the applicable text message.
Once your application has been submitted to your chosen health insurance company, CMS, or another relevant party, you may need to contact that entity directly to update information maintained by that entity.
CMS Privacy Limitation Request
You may request that we limit the collection, creation, disclosure, access, maintenance, storage, and use of PI solely for purposes authorized under applicable CMS requirements.
To request such a limitation, please contact us:
- Email: contact@ehealthcareoptions.com
- Phone: 888-835-5118
16. California Privacy Rights
If you are a California resident, you may have rights under applicable California privacy laws, including rights to know what personal information we collect and how it is used; request access to certain personal information; request deletion of personal information, subject to applicable exceptions; opt out of the sale of personal information, where applicable; and receive equal treatment for exercising applicable privacy rights.
We do not sell personal information for monetary consideration.
To exercise applicable California privacy rights, contact us using the information in the Contact Us section. We may need to verify your identity before processing a request.
17. User Responsibilities
You are responsible for maintaining the security of your account credentials and devices. You should not share your passwords or other account credentials with unauthorized individuals.
18. External Links and Third-Party Services
Our services may contain links to external websites, plug-ins, applications, and third-party services. Third parties may collect or share information when you interact with those services. We do not control third-party websites or their privacy practices. You should review the privacy policy of each third-party website or service you use.
Use of Third-Party Services
- Service Providers: We engage third-party companies and individuals to facilitate our services, provide services on our behalf, perform service-related tasks, or assist us in analyzing how our services are used.
- Analytics Providers: We may use third-party analytics tools to help us measure traffic and usage trends for our services.
- Advertising Partners: Where applicable, we may partner with third-party advertising networks to display ads or manage advertising activities.
19. Do Not Track Signals
Some browsers transmit “Do Not Track” signals. Our services currently do not respond to these signals. You may manage certain tracking preferences through your browser settings and available third-party tools.
20. International Data Transfers
Your information may be transferred to and maintained on servers located outside your state, province, or country. Where such transfers occur, we will handle the information in accordance with this Privacy Policy and applicable law.
21. Children’s Privacy
Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so that we can take appropriate steps.
22. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make changes, we will update the Last Updated date and, where required by law, provide additional notice.
Your continued use of our services following the effective date of an updated Privacy Policy constitutes acceptance of the revised policy to the extent permitted by law.
23. Contact Us
If you have questions about this Privacy Policy, our privacy practices, or your privacy rights, contact us:
- E HealthCare Options INC
-
638 Toni Street SW
Palm Bay, FL 32908 - Email: contact@ehealthcareoptions.com
- Phone: 888-835-5118
We are committed to resolving any complaints or concerns regarding the use of your personal information in a fair and transparent manner.
This website is operated by EHealthCare Options INC and is not the Health Insurance Marketplace℠ website.